Reviews in Google Play – do they affect your ranking?

Google Play and Reviews… they matter.. a lot!

  • Different than Apple
  • Encouraged to interact with the user
  • You can respond to bad reviewsPotential to get user to change review
  • Important to stop bad reviews (more important than getting good ones)
  • Combine with social media to reach out to people from Google profile
  • Always respond to reviews – good and bad
  • Increase interaction