Apps are like cookies in a supermarket, you need to display them in a lovely way to be able to sell them in the supermarket display.
The Importance of Screenshots in App Store Optimization
- • Icons & screenshots
- Screenshots – showcase function of app in an enticing way (like a movie poster)
- Need a call for action
- Examples: images of people using/reviewing the app, feel of using the app
- Short time to inspire to download
- Compare competitors – find the best & make yours better