Does ASO always works? No really..
Check why
- Relying on experience and market research vs. solely on data
- ASO tools good as a reference pointReal source of data & intent is in the end user/target audience
- Only really need 100-200 people that are willing to buy (don’t focus on 1000’s of downloads)
- Intent, long tail keywords and understanding the market
- Gather first-hand data by going out and talk to your target market directly
- Are they willing to buy or use your app?